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  • Event Promotion Tips

Reasons to sell tickets to your New Years Eve parties with Skiddle

  • By Terry Banks

  • 04 Nov 2021
  • 4 min read

Skiddle is the only place to sell tickets to your New Years Eve parties this year. Renowned as the ticket outlet of choice by promoters across the UK, every New Year hundreds if not thousands of party planners use our platform to create their event listings and manage their ticket sales online. But why, we hear you ask? Well, here are some of the many ways in which we can help with your event…


We run at least two newsletters a week, with regional updates joining our weekly Wednesday personalised mailouts. To be included in these you must have your event listed and tickets set up at least 48 hours in advance of each newsletter. Our first New Years Eve mailer is scheduled to be sent out to customers on Wednesday 24th November 2021 (just in time for payday). Contact your account manager for more details about how the selection for these works.

Customer app

The Skiddle App launched in December 2016 and has been downloaded over 2 million times. It is used every weekend by 210,000 event-goers to plan their night out. Throughout December, it’s an NYE takeover on the App, with regional and themed inspiration roundups dominating the discovery element.

NYE on Google

If you search Google for ‘NYE events’ or ‘(your city) New Year’s events’, you can expect to see Skiddle right at the top. Years of careful SEO configuration has established Skiddle as the number one result for ‘New Year’s events’ on Google. Try it out, see for yourself!

Audience retargeting

Facebook retargeting ads are a powerful marketing tool and they will be more important than ever in the scramble for sales during December this year. These ads use Facebook pixels to reach an exclusive audience of the most relevant event fans. Contact us now for more details and pricing.

Event entry

Our in-house app development team have perfected what we think is the definitive entry system. Free to download on Android or iOS, Rapidscan allows seamless ticket scanning and easy name-search, with all the essential entry stats easily accessible.

Support team

At Skiddle, we pride ourselves on a personable approach to account management. We have dedicated teams of managers and support staff ready to help, so please get in touch and let’s work together! 

Our content team will be creating more NYE focused articles than ever before, including our Inspire Me section – which is featured on our consumer app.

About Skiddle

Skiddle is currently the UK’s biggest What’s On guide, providing a free facility for event promoters across the UK to list their events online and sell tickets through our independent ticketing service. We currently work with over 35,000 UK and European promoters, at over 30,000 venues. We specialise in helping events through that critical growing phase by providing the marketing and technology support that you need. Start listing your events today!

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