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  • Event Promotion Tips

Use These 5 Tools for Freshers Week Success

  • By Ryan Moss

  • 29 Aug 2023
  • 11 min read

Fresher’s Week is around the corner and if you want to see success, you’ve come to the right place. 

We know how important this week can be for event promoters up and down the country.

Looking for marketing advice? We can help. Want to quicken up the listing process? We’ve got you. Wondering what the benefits of our many features are? This article is for you. 

Plus, we’ll guide you to even more information so you can get an in-depth look at the features we offer. 

So, without further ado, here are 5 Skiddle features that can help you make your Freshers Week events memorable. But first, let’s get into how to sign up for The Skiddle Promotion Centre.


How to sign up to Skiddle 

But before we get into the features, here’s how to sign up for the Skiddle Promotion Centre if you haven’t already. 

Head here and click ‘Add Your Event’. Then, enter your email address, create a password and confirm that password. You’ll be all set to list events with us in no time. 


Take advantage of new networks with Reps

Looking for a foolproof way to ensure students make your event the place to be this Freshers Week?

Say hello to our Reps feature.

It works in a pretty straightforward way. People who aren’t part of your team – friends, family or students – can sell tickets for your Freshers Week event in exchange for cash or ‘money can’t buy rewards’.

As long as you enable reps for your event, they can sign up themselves and begin helping you sell those tickets.

You can ask students to sign up and have them sell to the millions of people they come into contact with on campus or as part of the societies they’ve joined.

Make sure you hold a few tickets back for the end of the sales cycle. You can hold a flash sale and get your reps to sell these tickets across campus.

It gives you the opportunity to sell to a brand-new market. After all, millions of students enrol at university every year.

The statistics back up the benefits, too. Figures from Marketshare show that word-of-mouth recommendations can improve marketing effectiveness by up to 54%.

Want to find out how to get started? Tap the button below for more information on Reps.


Harness the power of Discount Codes

Ahh, discounts. They’re one of life’s great joys. 

Who doesn’t feel good after snagging a great deal in the sales? You can give that feeling to your attendees this Freshers Week by using our Discount Codes feature. 

Generate single, multi and unlimited-use discount codes at the drop of a hat and run a competition on social media.

Multi-use codes are great for this. Create 30 codes and create a post on Instagram, telling your audience that the first 30 people to comment underneath the post will receive a discount on your next event. 

Hey presto! You’ve just created urgency.

Urgency is crucial. It drives your audience of eager freshers to make a decision – act now and receive a deal or wait and miss out. 

You could also generate codes and give them out to the students that you speak to and Freshers fairs. This gives students an incentive to use it and check out your event. 

With so much competition, a bit of money off a ticket could swing the balance in your favour and get those freshers buzzing through the venue doors. 

Our FAQ page has everything you need to know about Discount Codes. Tap the button below and offer a great event at a great price.  


Get ahead of the algorithm with Remind Me

We love social media and it’s a crucial tool when looking to promote freshers week events.

But it’s no secret that the algorithms are getting harder to crack. 

Platforms like X have become a deluge of bots and spam, making it tricky for everyone to reach their followers.

So, why not use our Remind Me feature? It lets customers sign up to a list, receiving a text and email alert the day before your event is due to go on sale. To make sure they don’t miss out, we’ll let them know again 1 hour before tickets go on sale. 

Think of it as a direct line to your customers. You can spend the first part of your marketing campaign generating excitement for your event, encouraging customers to sign up for Remind Me.

That excitement will hopefully translate into ticket sales for your event. Customers will want to get the reminder and buy before tickets sell out.

Plus, our alerts go out quickly. We’ve run tests that show that alerts can be sent to a full list of Remind Me sign-ups in 5 minutes, in comparison to some platforms which can take between 30 minutes to 1 hour.

Ready to create excitement and boost ticket sales? Tap the button below for more information on Remind Me. 


Eliminate touts and no-shows with Re:Sell

No-shows? They’re part of the game. 

Touts are even worse. They piggyback off your hard work and con genuine customers who want to attend your event. But you can minimise both with our Re:Sell feature. 

It lets customers sell unwanted tickets to other potential customers, and safety is guaranteed, as we can verify the status of the tickets. 

When customers know they can sell their tickets if they can’t attend your event, there is an extra layer of security. They know they won’t lose out on money. 

You’ll increase your event attendance and save money you might’ve lost thanks to no-shows or fraudulent tickets. We think that’s a win-win for everyone. 

Tap the button to learn more about Re:Sell.


Create a years worth of events in minutes

That’s a bold claim, right? 

Stay with us for a minute though. Event Series, one of the newest additions to our feature line-up, is designed to make it easy for you to add and manage repeating events (known as dates) across the calendar year. 

So, if you run a weekly event, this feature is perfect for you. You can wave goodbye to drawn-out, manual input and make the listing process efficient. This frees you up to work on other aspects of your event, like marketing, for example. 

The other events in your calendar will get a boost, too. When one event is sold out, the feature shows your customers other dates that are still available, which improves your chances of getting those crucial sales. 

Customers are shown the dates you’ve generated in a slick, easy to use calendar view. They can navigate across the whole year, which is another way of increasing your sales. After all, when it’s easier to browse, it’s easier to buy. 

Want to learn more? Tap the button below to read our FAQ guide and get the ins and outs of Event Series. 

Got a question you need an answer to?

Give us a call on 03333010301 or ask us a question over on the Skiddle Promoter Twitter account by clicking or tapping on the button below. Alternatively, you can also find a list of our most frequently asked questions over at https://help.promotioncentre.co.uk

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