Skiddle vs Dice: Which ticketing platform is right for your event?
Choosing the right ticketing platform isn’t about finding the most convenient option. It’s about getting your event in front of the right people, getting the support you need when you need it, and, most importantly, picking a platform where you know you’ll sell tickets.
While DICE focuses mostly on music and nightlife niches through an app-first approach, Skiddle is built to help you grow any type of event. Whether you run clubbing events, live gigs, comedy shows, festivals or theatre productions, Skiddle gives you the tools to pack out rooms and fully own your customer lists, so you can engage your followers when you announce new events.
6.5 Million
UK consumers use Skiddle to discover events
3.6 Million
Users active on the Skiddle app
97%
Promoters who renew their contract with Skiddle every year
Skiddle
From festivals, live music showcases, and club events to family attractions, immersive experiences and more, Skiddle combines industry-leading ticketing tools with targeted marketing and hands-on support from a UK-based team to ensure your events run smoothly and profitably.
Every event benefits from exposure across the UK’s most comprehensive What’s On guide. Additionally, Skiddle’s app, email marketing and social media channels, and its personalised event recommendations help to spread the word further.
Dice
DICE is a ticketing platform designed around its app and the use of smartphone tickets.
While they allow people to browse and buy on the web, everything else is forced into the DICE app. For promoters, this creates a major blind spot with advertising. Because the final checkout happens inside a closed app, you can’t drop your own tracking pixels or codes onto the page. This means you can’t see which ads are actually driving ticket sales, leaving you guessing where your marketing budget is going.
Trusted by organisers across the UK
The promoter control gap
DICE is built around its own marketplace and ticket network. Because their system handles things like ticket returns, waiting lists, and venue entry all through their app setup, promoters often have to hand over control of how they manage their fans and run their shows. It can also be a challenge to pull your data out of their system to run your own independent marketing.
Skiddle puts the control back in your hands. We provide an open platform where you run the show your way. From setting your own ticket rules to easily exporting your customer lists and, in some cases, accessing your cash flow early, Skiddle acts as a tool to build your brand, not ours.
5 reasons UK promoters choose Skiddle over DICE
Total freedom to run your events your way
DICE wants to control the fan experience through their app, which can limit how you brand and manage your own shows. Skiddle gives you complete flexibility. You get full access to our entire toolkit from day one, allowing you to run your event exactly how you want without platform restrictions.
Turn eyes on your events into ticket sales
We give you practical tools that actually drive ticket sales across the whole web. From automated alerts that text or email fans the second their favorite artists or event brands announce a show, to our official Spotify integration that matches your event lineup with local listeners, Skiddle makes it easy to capture fan interest instantly.
Support from people who know events
With Skiddle, you don’t have to wait days for a support ticket to be answered. Our UK-based team of account managers and support operatives are available six days a week to help you sort out everything from complicated ticket tier setups to high-volume on-sale days.
Access your ticket revenue as you sell
Paying for venue hire, artist deposits, and upfront marketing requires real cash flow. While DICE typically holds onto all your ticket revenue until after your event is completely over, Skiddle offers flexible payout options. This means you can access your funds as tickets sell to keep your business moving when you need it most.
Own your customer lists for good
We believe the details of the fans who buy tickets to your shows are yours to manage and utilise, not the ticketing platforms. Skiddle lets you export your customer data and email lists whenever you want. You can build your own direct following and keep in touch with your fans using our built-in promotion tools, without a middleman getting in the way.
Skiddle vs Dice: Feature by Feature
| Feature |
|
DICE |
| Brand Alerts | Yes | Yes |
| Push Notifications | Yes | Yes |
| Cool Off (72hr Refund) | Yes | Yes |
| Customer App | Yes | Yes |
| WhatsApp/SMS alerts | Yes | No |
| Spotify Integration | Yes | Yes |
| Same-Day Remittance Payments | Yes | No |
| White Label Ticketing | Yes | No |
| Skiddle Reps (Affiliate Marketing) | Yes | No |
| Dedicated In-house Marketing Team | Yes | Yes |
Questions about our features or bespoke requirements? Book a call with our team
Switching from Dice is simple
Most promoters completed the switch within a working day. There’s nothing to lose by trying – it’s free to list your event, and there are no listing fees or contracts to sign.
Register your account
Create your free Promotion Centre account and start listing events in minutes.
Takes 30 seconds
Create an event
Take advantage of free tools to build and promote your events.
Takes 30 seconds
Start selling tickets
Publish your event and begin selling tickets free of charge.
Takes 30 seconds
Register your account
Create your free Promotion Centre account and start listing events in minutes.
Takes 30 seconds
Create an event
Take advantage of free tools to build and promote your events.
Takes 30 seconds
Start selling tickets
Publish your event and begin selling tickets free of charge.
Takes 30 seconds
Frequently asked questions
How much does it cost to sell tickets on Skiddle?
When do organisers receive ticket revenue?
Can I customise my event page?
Can I sell tickets on the door with Skiddle?
Is Skiddle only for music events?
Does Skiddle help promote my event?